Featured — AI Co-Pilot for PR
AI co-pilot for PR — finds media opportunities, drafts pitches, and sends outreach from your inbox, built on HARO and Connectively.
Featured (launched June 2, 2026) is an AI co-pilot for PR professionals and subject-matter experts. It aggregates earned-media opportunities — journalist requests, podcast bookings, bylined articles, speaking engagements, and GEO audits — into one AI-guided interface. Describe what you're looking for in plain language and purpose-built AI agents monitor requests, research podcasts, draft pitch starting points, and navigate each outlet's submission requirements; you review, refine, and send through a connected Gmail or Outlook inbox. Uniquely, Featured is built on platforms it owns outright: HARO (Help a Reporter Out, 800K+ sources and 75K journalists) and Connectively. Founded by Brett Farmiloe (ex-Markitors).
What it does
Featured puts an AI co-pilot on top of the earned-media data it owns. Instead of stitching together HARO alerts, podcast databases, and pitch tools by hand, a user describes their goal in plain language and Featured surfaces matched opportunities, drafts a tailored pitch, and guides the send — all from one interface connected to Gmail or Outlook.
What you get
- One AI-guided interface across journalist requests, podcasts, bylines, speaking, and GEO audits
- Purpose-built agents that monitor requests, research outlets, and draft pitch starting points
- Plain-language opportunity search matched against HARO’s 800K+ sources and 75K journalists
- Send and follow up through your own connected inbox
- Usage-based pricing built for solo founders, boutique agencies, and lean in-house teams
Why it matters
As ChatGPT, Perplexity, Gemini, and Claude increasingly cite earned media when answering questions about a brand, “being cited by AI” is the new front page — and earned media is the through-line. Featured is one of the few PR co-pilots built on platforms it owns (HARO + Connectively) rather than reselling third-party data, which is exactly the kind of tool a PR/comms audience should have on its radar.